Our integrated approach yields fantastic results for our clients.
This is an example workflow of how an integrated approach to marketing works.
As you can see, PR coverage and social media activity combine to raise awareness of a business and its products or services. This leads to a dramatic increase in visits to the website.
Our online team has been prepped to prepare for the surge in traffic. They optimised the site ready to direct visitors to a particular section of the site and to influence the buying decision.
This integrated process ultimately achieves the objectives set out at the beginning.
Some of our results include:
- Significant search rankings for two and three word generic phrases
- Doubling website traffic in one day after securing coverage on BBC Radio 4
- Attracting a higher-than-expected amount of responses from a new target market
- Increased sales after integrating all marketing disciplines
We have achieved results for a range of b2c and b2b clients across the UK. Sectors we work in include:
- Professions, including law, accountancy and architecture
- E-commerce stores
- Civil engineering
- Retail outlets
- Renewable energy
- Leisure and tourism
- Food and drink
“Sigma Web helped us with SEO initially and now the entire marketing is looked after by the team. Alongside this, Outwrite works with the traditional and online media to further build the brand. Our presence has dramatically improved with the approach taken.Bert Taylor